consortium

Pelle Conciata al Vegetale in Toscana
Vegetable-Tanned Leather of Tuscany

This is the new brand name conceived by Oliviero Toscani and La Sterpaia, Bottega dell’Arte della Comunicazione, that designed also the new logo.

This brand name has been chosen to particularly highlight Tuscany, a region well-known and appreciated all over the world, and the peculiarities of its land. The term ‘vegetable-tanned’ has been maintained because evocative of the local handicraft tradition and of the productive process. The imprint of a hand in our logo reminds that our leather is made by hand with the passion of a few master tanners, repositories of ancient traditions.

The Consortium is an elite group: excellence, quality, handicraft tradition and Tuscan origins are the absolute requirements to be admitted.